Experience

20+ years under my belt:
broadcast tv – radio – digital
communications
marketing
social media – check out my FOX5 Atlanta posts that boast 5.7 Million views, 24K shares

City of Cartersville – Cartersville, Georgia
PR & Communications Manager, 2020-2022 

* 180° City Rebranding by redesigning City seal, logo, website: sleek, vivid, clean, modern; implementing & managing My Cartersville App
* Created City slogan: We Are Cartersville.
* Graphic design of flyers, documents, departmental logos, City calendar, print ads, digital billboards, city swag [stickers, magnets, coasters, etc.], Pine Mountain trail signs, Disc Golf signs
* Transformation of social media by giving the City its own ‘voice’ & overseeing analytics
* More than doubled social media following, in less than two years
* Build successful ad campaigns on social media
* Management of cityofcartersville.org with fresh content daily, My Cartersville app & citizen submitted tickets, citizen alert system, social media
* Develop communications material for project deployments
* Embrace citizens’ love for the city by featuring their photos on our site homepage, app, social media
* Shoot, edit, & produce videos
* Budget management, monthly expense reports 
* Designed trail signs for Pine Mountain
* Skilled in creative writing, storytelling, giving the facts
* Interviewed by The Atlas

The Impact Partnership – Kennesaw, Georgia
TV Host & Producer, 2018-2020 

* Educate viewers on preparing for retirement by interviewing financial advisors and producing segments/promos airing on tv stations in: Atlanta, GA • Charlotte, NC • Charleston, SC • Raleigh, NC • Columbus, OH • West Palm Beach, FL • Lafayette, LA • Greenville, SC • Salt Lake City, UT • Tulsa, OK
* Strategically create, produce, coordinate, and oversee editing of TV commercial segments and digital platform video content
* Communicate with clients, keeping them updated on production process of their projects, everyone is up-to-date when they work with me
* Host and produce 2-minute TV promo segments with clients, promoting their practice
* Provide voice overs for radio and podcasts, with disclaimers, bump-ins, teases, and commercials
* Cleverly write scripts and calls to action [CTA] for 2 and 5-minute long TV segments and 10, 15, and 30-second commercials; design TV sets, work as director of videography
* Travel to clients, capture unique b-roll and interviews, produce scripts and segments for local TV stations across the nation
* Know how to keep it compliant!
* Diligently manage daily and weekly production schedules and deliverables
* Simultaneously juggle multiple projects better than a clown juggles bowling pins
* Deadlines are passé; prefer to manhandle things so we can deliver early

IBM / Weather.com – Atlanta, Georgia
Digital Desk Editor & Producer, 2016-2018

* A master at clearing incredible assets for use during wildfires, hurricanes, earthquakes, tornadoes, etc.
* Meticulously manage the rundown, overseeing content that will publish to Weather.com and The Weather Channel app
* Aggressively research, tackle, and land breaking news interviews 
* Hit and exceed monthly Facebook goals, by taking the lead in pitching, booking, and producing at least two live or taped interviews and producing Facebook live streams daily
* Create content for The Weather Channel, Rockets Are Cool, and Crazimals Facebook pages [that garner anywhere from 100,000 to more than a million views]
* Make calls and shots on video and stories worthy of online presence
* Aggressively go after and land interviews before…or as…a story goes viral
* Pitch content for The Weather Company digital platforms, including Weather.com, The Weather Channel app, and Global
* Procure fantastic contacts, both nationally and internationally
* Work with field crews and chasers to obtain the most up-to-date footage and information and produce the pieces
* Effectively and efficiently obtain assets while staying under budget; and most I find are free
* Researching maniac when it comes to Capture, Tagboard, Tweetdeck, all other social accounts, Reuters, AP, AFP, Ruptly
* Compiling an extensive list of go-to topic experts, government, and other contacts
* Constantly prove that I can make content happen quickly, seamlessly, and without error
* Deadlines? Nail them. Actually, I beat them!
* And THAT is what I like to call my 360* of weather coverage

FOX 5 Atlanta – Atlanta, Georgia
Social Media and Digital Engagement Editor & Reporter, 2016

* Manage, research, evaluate, and produce content for: station website, social accounts for an online community of more than 960,000
* Achieve at least 32-68 percent market share of social interaction daily
* Continue to hold market SEI of 90 to maintain effectiveness of station brand* Explore daily and hourly online trends in order to always post latest and greatest
* Monitor Share Rocket to measure performance of competitors
* Create attractive posts, garnering more than five million views each 
* Interact with followers to broaden social communication
* Social accounts used: Facebook, Twitter, Instagram, Tweetdeck, TagBoard

TV Series / Film – Atlanta, Georgia
Stand-In & Extra, 2015

* Stranger Things – “Mike” Stand-In
* The Walking Dead – “Walker” Extra
* Mother’s Day – “Miranda Fan” Extra
* The Dunk King -“Audience Member” Extra

CBS46’s Atlanta Plugged In – Atlanta, Georgia
Host 2014-2015

* Anchor 30 minute Lifestyle & Entertainment Show
* Produce Content
* Voice & Talent for Client Packages and Commercials
* Launch New Franchises: Plugged In Tonight, Weekend Events, Uses For…, Atlanta Facts
* Manage All Atlanta Plugged In Social Media Accounts
* Book Live & Taped Segments
* Interview Celebrities, Entrepreneurs, CEOs
* Demo Live DIY Segments
* Work with Clients, Providing Best Content to Promote Business
* Work with Consumer and Trend-Driven Brands and Products
* Maintain Solid Ratings, Continuously Beating Competition

CBS46 News – Atlanta, Georgia
Consumer Reporter, 2013-2015

* Track Consumer Reports Packages for 4pm show
* Live during evening shows with Consumer Reports Intro, Package, and Tag

CBS46 News – Atlanta, Georgia
Better Mornings Atlanta Co-Host, 2014
Morning Consumer Reporter, 2013-2015

* Produce & Anchor Live In-Studio Segments for Morning & Evening Shows
* Launching New Noon Show as Consumer Anchor
* Taped Segments Run During 4:30am, 5am, 6am Shows
* Voice Consumer Reports & Angie’s List Packages
* Integrate Use of Technology to Bring Broadcasts to Life
* Investing, Saving, Spending Wisely, Scams, Security Breaches, Recalls, Retirement
* Connect With and Engage More Than 107,000 Followers and Viewers via Facebook, Twitter, Instagram
* Creator of Franchise: Penny On The Dollar Branded Segments & Blog: Finance, Investing, Saving
* Update and Enhance Station Website with Content Posting: Entries, Photos
* Talent for Station and Sales Promos
* Emcee for Local Events

KTXL FOX40 Live, Morning Show – Sacramento, California
Interactive Anchor 2008-2012

* Produced, Wrote, & Anchored Own In-Studio Segments for 5.5 Hour Show
* Focus: Technology – Consumer Reports – Social Media – DIY – Lifestyle
* Six Degrees with Annalee Blog [Consumer-Centric], Most Clicked Section on Station Website
* First in Market to Connect with Viewers Socially, via Blog, Facebook, Skype Twitter, Ustream, Station App
* Incredible Talent for Ad-Libbing, Researching, Engaging Viewers
* Fill-in Traffic Anchor, Feature Reporter
* Talent for Station and Sales Promo Commercials
* Created Successful Franchises: Six Degrees & Uses For…
* Incorporated Studio Equipment [e.g. Telestrator, Monitors] to Enhance Segments
* First and Only in Market to Develop Niche, Encompassing Technology & Consumer News
* Updated Social Media Platforms to Constantly Keep Viewers In-The-Know
* Enhanced Station Website with Content Posting: Videos, Blog Entries, Photos
* Segments Featured Daily on Nationwide Sites, Including LATimes & KTLA
* Solar Protons Segment Featured on LATimes.com Homepage & Science Page

KTXL FOX40 Live, Morning Show – Sacramento, California
Writer / Web Editor / Interactive Producer, 2008

KOVR CBS13, Nightside News – West Sacramento, California
Writer 2007-2008

KMAX CW31, Good Day Sacramento – West Sacramento, California
Production Assistant, 2007

CNN Headquarters – Atlanta, Georgia
Tour Guide, 2005-2007

WECT TV6 – Wilmington, North Carolina
1st Station Intern, 2004

SKILLS

DaVinci Resolve, Canva, TeamWork, SalesForce, AdMaster, Final Cut Pro X, Salesforce, CallRail, EVO, Frame.io, Photoshop, ENPS, Capture, Google Adwords, Google Analytics, SEO, iNews, OPUS, Telestrator, Social Networks, Tagboard, Capture, Blogging, HTML, CMS, WorldNow, WordPress, Adobe Suite

EDUCATION

University of West Georgia – Carrollton, Georgia
B.A. Mass Communications